TAG Heuer

At age 20, Edouard Heuer opened his watch making shop in the family farm, at Saint-Imier, producing pocket watches, mostly in silver In 1864, he would move the company to Brugg, where it operated under the name Edouard Heuer & Compagnie. The third location came in 1867, when Edouard Heuer moved his company to the town of Bienne, in the canton of Bern. The company would remain in Bienne for well over 100 years.